Mary's Gone Crackers vs Simple Mills
How do Mary's Gone Crackers and Simple Mills compare inside AI answers? Across the latest Famewise run, here is each brand's visibility in ChatGPT, Claude and Gemini — and how often they are named together.
Relative share of voice
Of the 94 mentions across the two brands, Mary's Gone Crackers takes 26% and Simple Mills 74%. They are named together in 20 answers.
Category leaderboards
How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.
Frequently asked questions
Is Mary's Gone Crackers or Simple Mills more visible in AI answers?
In the latest Famewise run, Mary's Gone Crackers is named in 24 AI answers and Simple Mills in 70. Simple Mills has the higher share of voice. The two are named together in 20 answers.
How are Mary's Gone Crackers and Simple Mills measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
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