Banana Republic vs Old Navy

How do Banana Republic and Old Navy compare inside AI answers? Across the latest Famewise run, here is each brand's visibility in ChatGPT, Claude and Gemini — and how often they are named together.

Banana Republic tracked
11answers mention it
#5.7avg position
Positive (+0.72)sentiment
Old Navy tracked
24answers mention it
#6.2avg position
Positive (+0.59)sentiment

Relative share of voice

Of the 35 mentions across the two brands, Banana Republic takes 31% and Old Navy 69%. They are named together in 6 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by share of voice: the number of answers that mention them. Every number reflects the latest scheduled run.

Frequently asked questions

Is Banana Republic or Old Navy more visible in AI answers?

In the latest Famewise run, Banana Republic is named in 11 AI answers and Old Navy in 24. Old Navy has the higher share of voice. The two are named together in 6 answers.

How are Banana Republic and Old Navy measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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