Auntie Anne's vs Eastern Standard Provisions
How do Auntie Anne's and Eastern Standard Provisions compare inside AI answers? Across the latest Famewise run, here is each brand's visibility in ChatGPT, Claude and Gemini — and how often they are named together.
Relative share of voice
Of the 26 mentions across the two brands, Auntie Anne's takes 54% and Eastern Standard Provisions 46%. They are named together in 7 answers.
How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by share of voice: the number of answers that mention them. Every number reflects the latest scheduled run.
Frequently asked questions
Is Auntie Anne's or Eastern Standard Provisions more visible in AI answers?
In the latest Famewise run, Auntie Anne's is named in 14 AI answers and Eastern Standard Provisions in 12. Auntie Anne's has the higher share of voice. The two are named together in 7 answers.
How are Auntie Anne's and Eastern Standard Provisions measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
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